India Someday

Storytelling
Written By Studio Lungta

India Someday

A series of short films for India Someday’s “My Local Friend” campaign

Filmed in the 50-degree Indian summer heat (122 degrees Fahrenheit) as part of India Someday’s “My Local Friend” social media campaign, 25 mini-films were created to help tell the story of the independent, Mumbai-based travel company. At the heart of the campaign is the idea of meaningful connection between India Someday and their clients booking trips, as well as with the local hosts and service providers they work with across India.

India Someday pride themselves on showing travelers India’s unique warmth and vibrancy by taking them beyond the tourist trail and into the heart of everyday life. Made in collaboration with some of the company’s most treasured local hosts, these films give the business a platform to share their stories, while inspiring audiences to experience the richness of India through travel that is personal, human, and locally led.

Below are two of the films, selected to provide a taste of Studio Lungta’s work for the campaign.

 
 

Connections

You can learn more about India Someday at their website.

If you’d like to explore how Studio Lungta might help you tell your story to the world, you can reach out to us here.

 

Project at a Glance

Client:

India Someday, an independent travel company based in Mumbai

Location:

Rajasthan, India

Scope of our work:

Storytelling:

  • Production

  • Filming

  • Interviewing

  • Editing

Project team:

Studio Lungta https://studiolungta.com
Previous

To Create the World That Ought to Be