Tergar International Meditation Videos
Meditation Videos by Mingyur Rinpoche
Helping a Tibetan Buddhist meditation master’s organization bring his accessible teachings on meditation to the world
Yongey Mingyur Rinpoche is one of the most respected living meditation masters in the Tibetan Buddhist tradition, with students around the world and books translated in many languages. He is especially noted for making the profound wisdom of his tradition accessible to people of all backgrounds through his very clear and simple presentation and his illuminating stories.
Purpose
After completing nine years of meditation retreat in the Himalayas, Mingyur Rinpoche began teaching around the world in the early 2000s. Word of his exceptionally accessible teaching style spread fast, and the short videos he had made played a big role in this.
To help meet the burgeoning demand for his teachings, he established Tergar International, a nonprofit organization tasked to support the mission to make quality meditation instruction accessible to the world.
At the start, the Tergar team was quite small and, while there was much wisdom on board, there was little experience working with video, let alone developing a system to scale the delivery of Mingyur Rinpoche’s popular videos to a global audience speaking many languages. That’s where we come in.
Process
Tergar brought in Studio Lungta’s Mark Mooreto help establish systems for consolidating the existing videos into a digital library, subtitling them, and translating the subtitles into all of the main languages spoken by Mingyur Rinpoche’s international community of students. Mark fulfilled this role for the first 2 ½ years and then passed it on to others. (Mark has also provided copywriting, editing, and sustainability consultation services for Mingyur Rinpoche and Tergar. Here’s an article Tergar asked Mark to write on sustainability as a practice, which served as a companion piece to one of Mingyur Rinpoche’s videos on sustainability.)
Later, Studio Lungta’s Tom Skelton was brought on to lend his video editing skills to the production of new video courses from Mingyur Rinpoche, and he continues to serve in this role.
What we did:
Visioneering: Interviewing key players to understand the needs and the resources available to address them, and then developing systems to meet those needs and finding and training volunteers to help fulfill the required roles
Storytelling: Video editing, subtitling, translation management, copywriting, and copyediting
PROJECT AT A GLANCE
Client:
Tergar International, a nonprofit organization providing meditation training in the lineage of Yongey Mingyur Rinpoche
Location:
Global, online
Scope of Studio Lungta’s work:
Storytelling: writing, editing
Media production: video editing, subtitling, copyediting, translation, and creation of systems to manage these processes for international teams
Studio Lungta team members engaged in the project, and their key roles in it:
Visioneering: production strategy and processes
Storytelling: writing, subtitling, editing
Storytelling: video editing
Connections
You can learn more about Mingyur Rinpoche — and all about meditation — at Tergar.org.
If you’d like to explore how Studio Lungta might help you tell your story to the world, you can reach out to us here.
